Currently Stylist and Creative Producer for Cue Clothing Co. and Veronika Maine. For 16 yrs I have successfully worked in the fashion industry within creative and management roles. This experience has been within the editorial, advertising and retail arenas with my key skills being fashion and lifestyle styling, creative production, art direction and management.

I have years of experience in many a fast paced environment, managing and growing businesses and teams and achieving successful results working within agency and editorial studio environments producing, art directing and styling creatives across many media platforms, in print and online. I also have a strong retail background in management and visual merchandising.

Holding various senior roles in the fashion industry has given me the ability to; identify and promote key trends in fashion and photography, tailor marketing to targeted groups, produce and direct the effective promotion of product placement. I also come with proficient skills in; team management, communication, collaboration, negotiation, strategic and logistical planning, analysis, administration and finding creative solutions. 

I have gained considerable management and recruitment experience, working for some of Australia's leading retailers as well as; casting, scouting and sourcing the right teams and locations for creative for advertising and editorial work.  I thrive on, coaching, development and team building with proved success having held mostly senior management roles in my career to date. 

With an authentic love for the creative, in all its forms, my work is considered, relevant and appreciated. I transform and match my skills to suit my clients and their needs and work demonstrates my willingness to take responsibility for the execution and direction of producing effective creatives within varying markets, timeframes, and budget constraints. Organised, motivated and  professional with a keen eye for detail I provided creative solutions adapting quickly to change.

Collaborating with teams and producing imagery that inspires, speaks to people, tells a story and sells a brand, image, feeling and product, that is my passion. During my career I have forged strong relationships with creative talent and crew and respective agencies and artist managers providing me with a solid working contact list within the creative industry. 


  • fashion & lifestyle styling for e.comm, print , editorial, advertising
  • art buying  / creative production 
  • shoot art direction
  • visual merchandising and event styling
  • brand consulting,
  • spokesperson, mc and presenting,
  • mentoring

Olivia Waugh                  0434 555 614               oliviawaugh@icloud.com